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GROW AS A COMPLETE PROFESSIONAL
Have you recently joined a saloon or barber shop? Are you a seasoned professional trying to keep up with the trends? Are you a hairdresser trying to add barber skills to your portfolio or vice-versa?
You’re in the right place.
If you're serious about growing in this craft, the Wet Shaving Program is your next step. This course is designed to teach you the time-honored techniques of wet shaving—from straight razor handling to skin preparation and post-shave care—so you can deliver a premium grooming experience.
Shaving is more than just a service—it's an experience. And in an industry that thrives on skill and precision, mastering the wet shave sets you apart.
With over 35 years in the industry, I developed this program to share everything I’ve learned: from technical expertise to professional insights, so you can refine your craft, stay relevant, and stand out.
Ready to elevate your grooming game? Let’s get started.
SIGN UP NOW
MEET SID SOTTUNG

Sid Sottung, once a 14-year-old apprentice in a traditional Italian barbershop in New York, has evolved into a trailblazer in the hair industry. At 18, he joined Vidal Sassoon, quickly rising to Assistant Creative Director after successful stints in New York and Washington D.C.
Sid's decorated career continued as an educator in Sassoon academies, taking him from Santa Monica to international stages, including China. Following his Sassoon days, Sid ventured into freelancing, contributing to the 2005 blockbuster Pride & Prejudice and sharing his expertise in exclusive salons worldwide.
In 2014, with the Sid Sottung Academy, Sid is providing a unique opportunity to learn directly from an internationally recognized educator. The academy is now exclusively online and provides training for all levels: beginners, intermediate, advanced, shaving, and coloring.
COURSE CONTENT
What will you learn:
My Professional Shaving Program offers in-depth training in modern and traditional shaving techniques. We cover straight razor shaves, beard sculpting, skin preparation, and aftercare, including approaches for diverse skin types and hair textures. This program is perfect for barbers looking to refine their craft, as well as hair professionals expanding into grooming services. Upon completion, you'll be equipped to deliver customized shaving experiences with precision, safety, and style.
This program includes over 50 video lessons totaling 6 hours, plus downloadable content such as training folders, head diagrams, and head sheets.
INCLUDED IN YOUR COURSE:

Private Community
Access to a worldwide community of hairdressers and barbers learning to grow their profile and monetize from their passions! You will receive an invitation to join our private group so you can exchange ideas with other creators, network, and collaborate.

Money-back
Guarantee
We stand by the quality of our course and offer you a risk-free experience. If you find the course unsatisfactory, you can request a full refund within 14 days. I prioritize your satisfaction and aim to ensure that all our students are delighted with their investment!

Daily
Support
Special support from Sid. Do you have questions or doubts? Every video is followed by an area dedicated to comments. Feel free to leave your comments, questions and feedback to us, or contact us through our dedicated Telegram Community.

Any
Device
Enjoy the flexibility of accessing the course on a multitude of devices, including your personal computer, tablet, or mobile phone. With unlimited access, you can learn at your own pace and revisit the course material whenever it suits you. Follow the videos until you master it all.
... and much more!
DISCOVER ALL THE BENEFITSREGISTRATIONS ARE CLOSING SOON!
TWO WAYS TO JOIN THE COURSE
Two options, same content: choose the most convenient option for you! You can pay for the course in a single transaction or choose the three monthly installments to split the cost.
The price is displayed in pounds (GBP), but you can pay with any currency on the checkout page.
Grab your scissors, and let's start!

My Guarantee to You
If for any reason you are not satisfied with the course, you have the right to a full refund within the first 14 days. I want all my students to be satisfied. This means there is no risk!
Try the course yourself to find out if it is right for you!